| Al-Jomaih |
| The automobile market in Saudi Arabia is considered to be the largest in the Middle East due to the fact that demographics and social patterns make it necessary for Saudi families to purchase more cars per family.... |
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| Saudi Airlines - Alfursan Call Center |
| DMS was appointed as the service provider to take over and manage the entire AlFursan Member Service Center operations. As soon as members initiate a request to become members, DMS will handle all aspects of that customer’s membership... |
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| P&G - Crest White strips dentist program |
| In an industry where dentist's recommendations are critical in the consumer’s purchase decision, the challenge was to create a “Relationship Marketing” program that allows Crest to communicate with dentists. This involved identifying, recruiting and growing the loyalty... |
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| MOH (Ministry of Health) and Pampers Pre-natal Program |
| With Procter and Gamble starting its Pre-natal program to communicate with mothers through their pregnancy, the challenge was to create communication material that would directly touch upon the mother’s emotions towards this new coming offspring... |
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| Saudia Airlines Alfursan Program |
| Al-Fursan is Saudi Arabian Airline’s frequent flyer program that started in 1995 in order to recruit customers, retain them and promote the airline as a whole. This is done through rewarding their loyal customers with free flights, upgrades and different partner discounts... |
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