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| Featured Projects |
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Nestlé
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Al-Arabi
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Contact Information:
Jeddah:
TEL: +966-2-652 8656
Fax: +966 -2-652 7106
P.O.Box 8898 Jeddah 21492 Kingdom of Saudi Arabia
Toll Free No:
800-120-0012
Dubai:
TEL: +971-4-267 9900
Fax: +971-4-267 0026
P.O.Box 35809 Dubai, United Arab Emirates
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| Creative Communication |
Offline Communications |
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Digital Solutions Provider Brand Seals:
DSP was a brand that had various offerings and services. Each service needed to be recognized and distinguished separately. DMS helped DSP create unique brand seals that represented and became the code of each service DSP delivers. Today, DSP uses its brand seals in its catalogues and all its communications to simply, yet effectively, refer to its services. |
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Actimel Thought Leaders Campaign:
DMS designed for Al Safi-Danon a premium product package where bottles of Actimel milk were placed and delivered to prominent figures. The DMS creative team had to incorporate the use of temperature insulation because bottles could not go above specific temperatures. The package found great appeal and had a substantial recall rate in follow-up researches. |
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SAGIA (Saudi Arabian General Investment Authority)
Aiming to lead the kingdom to be one of the top 10 economies globally in 2010, SAGIA introduced an initiative named “10 X 10”. As a result, "The Global Competitiveness Forum" was introduced to achieve the above goal. DMS creative team created a logo and a corporate identity for both the “10X10” initiative and SAGIA. Successfully, DMS came up with a winning concept and execution that turned out to be very effective. |
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Olite (Savola Group):
DMS creative department performed their best in coming up with the right concept, design & copy for “O’lite holistic campaign” in order to communicate the brand's overall message. The creative artwork varied from door to door, pop box mailer and a joint promotion pack with Goody. All creative material reflected the premium brand, Olite, and what it stands for in the market. |
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| Online Communications: |
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Magrabi Optical Website:
DMS successfully turned an aged Magrabi optical consumer website to a young, hip, informative, and interactive portal. The objective was to revive consumer's perception towards the brand as well as to create a bridge between Magrabi and its customers. Through on line promotional campaigns, the traffic increased as well as store walk-ins.
www.magrabioptical.com |
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Goody Online Interactive Channel (TGK):
DMS supported the full line-up of the Goody brand through an interactive communication media between Goody and its consumers (women). TheGoodyKitchen.Com offers women all the information they need in regards to kitchen and food starting with articles, recipes, and tips; all which further helped the brand to strengthen its bond with housewives.
www.thegoodykitchen.com
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